Hospitality Industry Challenges And Opportunities In 2021

What’s in store for hotels in the coming year?


Over the past many months, we’ve been showing how COVID-19 has been affecting the hospitality industry. Sadly, it has become very apparent that pandemic concerns will continue to be a factor in 2021. As the industry forecasts how to move into the new year, trends indicate seven different areas of hospitality are being adjusted to offset a variety of challenges according to an article on

Beginning with technology innovations, hotels are starting to utilize electronic check-ins. This can help avoid spending time at the front desk where there is potential for exposure to the virus from the masses of people that pass through that area daily.

With all the travel concerns in general, maintaining a business’ positive reputation has become a high priority. Hotels are branching out and using social media more often now to generate interest in their properties and creatively attract new guests.

As cleanliness becomes the new “currency” for making travel decisions, hospitality companies are having to increase their staff. Retaining and finding new talent is now essential throughout this industry with a long-standing reputation for high turnover.

International travel has been increasing year after year for the last decade, until recently with the shutdown requirements in 2020. When people are feeling more secure and willing to reschedule trips across the globe, hotels will benefit from immersing their staff in cultural education to enhance their guest’s experience.

Increased competition across the board has caused the hospitality industry to find unique ways to personalize travel and lodging experiences. Brainstorming memorable guest activities and other events may make all the difference in whether a guest chooses their property or is willing to return at a later date.

Airbnb had previously been a major competitor due to significant price differences. However, incidents of robbery and property damage, along with COVID concerns, have prompted guests to consider returning to a hotel environment rather than utilizing a home during travel. Hotels are addressing these concerns by re-examining and promoting their security and safety policies .

Finally, loyalty programs are being revamped to retain and grow their guest base. For vacationers that don’t have a particular travel style, a loyalty program could be the one thing that keeps them coming back and choosing their hotel time and time again, regardless of the destination.

To read more about each of the seven trends, click here to read the article on

At Triple Crown Construction, we specialize in hotel renovations. If you are a hotel owner or General Manager considering a renovation project in the near future to set your property up for success despite pandemic concerns, don’t hesitate to send us a project bid or contact us to learn more about how we make every project a Partner Grade Experience for our clients.

About Triple Crown Construction:

Founded in 1991, Triple Crown Construction built a reputation for itself as a reliable partner in the hospitality and commercial construction industry by understanding and delivering on its partners’ expectations. Based in Frederick, Maryland, Triple Crown Construction strives to approach each and every project with the goal to deliver quality, service, and value, and is committed to raising the standard of excellence in all areas of its work. The company operates with a family mentality, a commitment to the greater community, and a desire to work with those who aim to improve their customers’ experience.

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About Triple Crown Construction:

Triple Crown Construction is a Partner-Grade provider specializing in pre-construction, commercial construction and hospitality renovation. This allows you to focus on driving revenue while we focus on your construction projects.

Since 1991, TCC has provided expertise in delivering successful turnkey solutions to its clients across the nation. Efficient processes and cutting-edge technology has enabled TCC to maximize client value while minimizing project pitfalls. A core team of Estimators, Project Managers and Superintendents provide guidance and support to a network of TCC Certified subcontractors. Nestled in picturesque Frederick County, MD, TCC is an active member of the community, routinely participating in local events and charity programs.

We are Partner-Grade™
Partner-Grade is a shared commitment to and investment in our Client-Partners’ interests. We offer confidence through knowledge in the construction process, turnkey projects and a solution-oriented approach. Our brand virtues of efficiency, clear communication and providing an excellent customer experience are at the core of every project. Can you afford to work with a firm that’s not “Powered by Partner-Grade?”

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